💛

Golden SHE

Empowering Her Every Cycle...

Problem & Solution

⚠️

The Problem

  • Limited access to affordable sanitary pads in Lesotho
  • Girls miss school during their periods
  • High cost of imported products
  • Lack of menstrual health education
  • Stigma around menstruation

The Solution

  • Locally branded, affordable sanitary pads
  • Promotes dignity, hygiene, and confidence
  • Menstrual health education programs
  • Community outreach and partnerships
  • Buy One, Give One impact model

Market Opportunity

10-45
Target Age Range

Girls and women in Lesotho

NGOs
Schools, Clinics

Retailers & Partners

High
Demand

Underserved regions

Few
Local Competitors

Meaningful community positioning

Business Model

1

Initial Phase

Import branded pads and packaging from China. Establish market presence and brand awareness.

2

Second Phase

Package and label pads locally with Golden SHE branding. Create local jobs and reduce costs.

3

Third Phase

Manufacture and package pads locally. Full vertical integration and sustainability.

Sales Channels: Schools, Clinics, Retailers, and Partner NGOs

Expected Benefits

📈

Market Expansion

Growing demand across Southern Africa

💼

Job Creation

Local employment opportunities

🏭

Local Production

Reduced costs, increased quality control

🌍

Sustainable Growth

Long-term impact and scalability

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Go-to-Market Strategy

📱

Marketing

  • Social media campaigns
  • Radio advertisements
  • Flyer distribution
🏫

Sampling Programs

  • Schools outreach
  • Community events
  • Educational workshops
🤝

Partnerships

  • NGO collaborations
  • Clinic distribution
  • Retail partnerships

Leadership Team

👩‍💼

Relebohile Faatse

Founder & CEO

Visionary leader driving menstrual health empowerment in Lesotho.

👩‍⚖️

Matsepang Thato Vumbukani

Co-Founder & Executive Director

Strategic operations and community partnerships.

Ready to Make an Impact?

Join us in building a movement that creates dignity, confidence, and opportunity.

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